David Hill, CEO and founder of Vyre Network sat down with the Dakar Apprenticeship program leaders and conducted a masterclass on thriving in Hollywood. He held court, Friday, March 28th at his Vyre Studio just east of downtown Los Angeles. David Hill is a 42 year old self-starter from Philadelphia, who’s been in media and marketing for over 23 years. We meet at the Pan African Film Festival, as he was a standout on a panel about Reel Strategies- Marketing and Distribution.
We also met with Jay Tucker virtually to prepare our team to fill the house at the UCLA Pulse Conference, next Friday, April 4th. Tickets are going fast, get your seat while you can.
David has become a sought-after strategist in marketing, business development, media and is a connector in the entertainment space. He initially acquired his passion for working in entertainment at the young age and is recognized for promoting a variety of events early on in his career.
From his early days in event promotion, he turned to his focus to media and marketing with the creation of his first magazine in 1997, True Magazine. Mr. Hill’s media company has grown over the years to include four national magazines and leading him to work with Kanye West, Jay-Z, Swedish House Mafia, Rihanna, Travis barker, Justin Timberlake, and top brands like Absolut Vodka, True Religion, Ed Hardy, Red Bull, to name a few.
Through David Hilll’s media and marketing experience he took on the role to publish and revamp the National Space Society’s national magazine Ad Astra. Now David has taken on the Dakar Foundation as a project, and we’re so lucky to have his mentorship, and ally-ship.
Transcript From Jay Tucker, UCLA production meeting @ VYRE, March 28
Jay Tucker introduced himself as the Executive Director of the Center for Media, Entertainment, and Sports at UCLA Anderson School of Management. He detailed the UCLA Pulse conference, which features 300-400 attendees, 20-30 presenters, and the Game Changer Award. Tickets are going fast. This Friday, April 4th.
This year’s honoree is Issa Rae. Jay emphasized the need for digital content capture, including a sizzle reel and potential podcast interviews. He requested a hard-wire connection for better streaming and discussed logistics, including parking and dress code. The team also discussed the importance of capturing spontaneous interviews and the potential use of Tik-Tok for promotion.
Action Items
- Determine the call time for the production team on the day of the event, either around 7:30 AM to set up a podcast recording setup or closer to 9 AM if the focus is on supporting Michelle with interviews.
- Coordinate with Michelle to schedule a meeting time next week.
- Explore the possibility of using a wired Ethernet connection instead of relying on Wi-Fi for the video and audio setup.
Outline
Introduction and Purpose of the Meeting
- Speaker 5 introduces the purpose of the call, which is to discuss the upcoming UCLA Pulse event.
- Jay Tucker apologizes for not being able to attend in person due to other meetings and introduces himself as the Executive Director of the Center for Media, Entertainment, and Sports at UCLA Anderson School of Management.
- Jay Tucker explains the mission of the center and the importance of developing the next generation of entertainment professionals.
- He mentions the upcoming Pulse conference, which focuses on technology innovation, consumer trends, and the Game Changer Award.
Details of the Pulse Conference and Event Goals
- Jay Tucker provides details about the UCLA Pulse conference, including the number of attendees, presenters, and the Game Changer Award.
- He mentions past honorees like George Lucas, Ice Cube, and Reese Witherspoon.
- Jay Tucker discusses the importance of capturing the event digitally and using the footage for promotional purposes.
- He explains the challenges faced by universities due to government funding issues and the need for corporate sponsorship.
Podcast and Interview Setup
- Jay Tucker suggests setting up a table and microphones for long-form interviews to create a podcast.
- He mentions the need to record interviews with presenters and attendees for future episodes.
- Jay Tucker expresses his desire to start a podcast and the potential benefits of having pre-done episodes.
- He asks for suggestions and questions about the event and the center’s goals.
Logistics and Production Details
- Speaker 5 asks about the call time for production and Jay Tucker provides details about the event schedule.
- Jay Tucker discusses the possibility of using a hard wire for the mixer instead of Wi-Fi.
- Shain Hymon suggests using a proximity router to improve connectivity.
- Jay Tucker explains the decision to not live stream the event and the focus on capturing footage for later use.
Social Media and Content Distribution
- Speaker 5 asks about the social media platforms used for promotion and Jay Tucker mentions Instagram and LinkedIn.
- Jay Tucker discusses the potential use of TikTok for promotional purposes despite security concerns.
- Speaker 7 requests a list of guest speakers for research and development of thoughtful questions.
- Jay Tucker provides the agenda and highlights some of the most interesting speakers for interviews.
Dress Code and Equipment Preferences
- Speaker 7 inquires about the dress code for the event, and Jay Tucker explains it is business casual.
- Jay Tucker suggests wearing comfortable shoes and avoiding loose clothing.
- Speaker 5 asks about the preferred type of microphone for interviews, and Jay Tucker recommends handheld or boom mics for man-on-the-street interviews.
- Jay Tucker emphasizes the importance of capturing spontaneous reactions and keeping the process easy for the interviewees.
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